The translation partner behind marketing agencies
White-label translation and transcreation for creative and media agencies: your brand, your deadlines, our 25+ languages, with per-client glossaries and reserved capacity.
A translation agency for marketing agencies works white-label: the creative agency keeps the client relationship while a specialist language partner produces the multilingual versions, transcreating slogans and adapting copy under the agency's brand and deadlines. Orion Translations plays this role for agencies including Havas Media Ecselis, in more than 25 languages, since 2009.
Your client expects the campaign to work in Mexico too
Agencies win international briefs and then face the quiet problem: the in-house team does not write native Portuguese, and the client presentation is in three weeks. Freelancer roulette per language creates inconsistent quality and a coordination job nobody billed for. What an agency actually needs is one partner who behaves like an extension of its production department.
That is the service: a standing linguist team per end-client, tone-of-voice guides applied, transcreations delivered with back-translations your CD can judge, NDAs covering pitches, and capacity reserved so campaign deadlines are commitments rather than hopes.
What agencies hand us, and what they get back
| You send | We return | Typical turnaround |
|---|---|---|
| Campaign concept + creative brief | Transcreated slogans, 2-3 options with back-translations | 3-5 working days |
| Ad set and landing pages | Adapted copy per market, keyword-checked | 24-72 hours |
| Social calendar | Platform-fitted posts, hashtags researched per language | 24-48 hours rolling |
| Video scripts / spots | Adapted scripts, subtitles or voice-over via our AV team | Per media plan |
| Pitch material (under NDA) | Multilingual pitch assets, confidential handling | Priority scheduling |
How does agency pricing work?
Project pricing for one-off campaigns; retainers for ongoing accounts, with volume rates, reserved capacity and a standing team per end-client. Indicative base: marketing translation at 0.10 to 0.14 EUR per word (English-Spanish) with transcreation per piece. Margins are yours to set; many partner agencies simply mark up our itemised quotes. Write to info@oriontranslations.com with a typical month's volume and you will have retainer terms within one business day.
Why not just use translation software?
Tools solve the mechanical layer, and we use them: translation memories and termbases per end-client keep costs down and terminology stable. But campaign copy is judged on effect, and no platform judges whether a joke survives in Mexican Spanish. The working answer for agencies is a partner who operates the software and supplies the copywriter-grade humans, which is exactly the marketing translation capability under an agency wrapper, with AI-assisted workflows deployed where they genuinely fit.
Full stack for campaign delivery
Beyond copy: SEO translation for organic campaigns, ad dubbing and voice-over for spots, and subtitle translation for social video, one partner, one glossary, every deliverable in the media plan.
Your agency ships global campaigns. We make sure every language lands.
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Frequently Asked Questions
- As a white-label production partner: your agency owns the client relationship and the creative; we deliver the multilingual versions under your brand, on your deadlines, with your tone-of-voice guides applied. Account-level glossaries and a dedicated linguist team keep every campaign consistent, and your clients never need to know we exist unless you want them to.
- Yes, that is the core of agency work: slogans, headlines, campaign names and scripts are transcreated from the creative brief, with two or three options delivered per piece, each with a back-translation and rationale your creative director and client can evaluate without speaking the language.
- Social and short-copy adaptations run 24 to 48 hours; campaign packages are scheduled against your media plan with fixed dates per deliverable. For retained agency accounts we reserve capacity, which is what makes same-week campaign localisation reliable rather than lucky.
- Yes. Project pricing works for one-off campaigns; retained accounts get volume rates, reserved capacity and a standing linguist team per end-client. Indicatively, marketing translation runs 0.10 to 0.14 EUR per word for English-Spanish with transcreation priced per piece; retainer terms are quoted on your typical monthly volume.
- Software (translation memory platforms, machine translation) accelerates the mechanical parts, but campaign copy fails or wins on judgement: idiom, humour, cultural risk. The honest setup for an agency is a workflow partner who brings the tools and the humans: we run memory and termbases per end-client under your account, so you get software economics with copywriter quality.
- More than 25 languages. The heaviest agency demand is English with Spanish for Spain, Mexico and the wider Latin American region, plus French, German, Italian, Portuguese and Dutch for European rollouts. Variant strategy per market is part of the service, not an afterthought.
- Yes. We provide ongoing translation services to Havas Media Ecselis, and have delivered language work for brands including Warner Music Group and DNV. Agency confidentiality is standard: we sign NDAs covering your clients and pitches before any material changes hands.